LONGINES AUTOMATIC, VINTAGE 70s, STEEL

Longines watches have their roots in 1832 in Saint-Imier, Switzerland, when Auguste Agassiz founded a watchmaking workshop with two partners. This small workshop, called Agassiz & Compagnie, began producing pocket watches and quickly stood out in the Swiss market for the quality and precision of its creations.

Birth of the Longines brand

In 1867, Longines built its first factory, named Les Longines (meaning “the long meadows” in French), from which its name originates. That same year, they developed their first in-house movement, the caliber 20A, which won a medal at the Paris Universal Exhibition. This advancement allowed Longines to control its entire production, ensuring superior quality and solidifying its reputation as a prestigious brand.

Achievements and international fame

Longines’ reputation quickly expanded:

• In 1889, the brand registered its iconic winged hourglass logo, making it the oldest watch brand with a registered logo still in use.
• In 1912, Longines pioneered the use of electromechanical devices to measure sporting events, further establishing its reputation in precision timing and becoming the official timekeeper for numerous international sporting events.

Innovation and luxury watchmaking

Throughout its history, Longines has maintained an innovative spirit, launching iconic collections such as the Longines Master Collection and the HydroConquest, which combine Swiss precision with refined designs. Additionally, it has continued to develop advanced technologies, staying at the forefront of haute horlogerie and standing out for its focus on elegance and functionality.

Today, Longines is one of the most respected brands in the watchmaking world, renowned for its legacy of precision, elegance, and excellence in chronometry.

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