LONGINES ADMIRAL AUTOMATIC, VINTAGE 1970s

Longines watches have their origins in 1832 in Saint-Imier, Switzerland, when Auguste Agassiz founded a watchmaking workshop with two other partners. This small workshop, known as Agassiz & Compagnie, began producing pocket watches, quickly establishing itself in the Swiss market thanks to the quality and precision of its products.

Birth of the Longines brand

In 1867, Longines built its first factory, named Les Longines (which means “the long meadows” in French), from where its name originated. In the same year, they developed their first in-house movement, the caliber 20A, which won a medal at the Paris Universal Exhibition. This innovation allowed Longines to fully control its production, ensuring superior quality and consolidating its reputation as a prestigious brand.

Achievements and international fame

Longines’ fame grew rapidly:

• In 1889, the brand registered its iconic winged hourglass logo, becoming the oldest watch brand with a registered logo still in use.
• In 1912, Longines pioneered the use of electromechanical devices for sports event timing, solidifying its reputation in precision timing and becoming the official timer for numerous international sports events.

Innovation and luxury watchmaking

Over the years, Longines has continued innovating, launching iconic collections like the Longines Master Collection and the HydroConquest, blending Swiss precision with elegant designs. Additionally, they have continued to develop advanced technologies, staying at the forefront of fine watchmaking and standing out for their focus on elegance and functionality.

Today, Longines is one of the most respected brands in the world of watchmaking, recognized for its legacy of precision, elegance, and excellence in timing.

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