CITIZEN 67.9119, FLYBACK CHRONOGRAPH, VINTAGE 90s

The history of Citizen dates back to 1918 in Tokyo, Japan, when the Shokosha Institute of Watch Research was established. In its early years, the company focused on producing components for pocket watches. In 1924, Citizen introduced its first pocket watch, marking its entry into the watchmaking market. The name Citizen was adopted in 1930, inspired by the idea of creating high-quality and affordable watches for “all citizens of the world”.

Expansion and advances in quartz technology
During the 1960s and 1970s, Citizen established itself as a leader in quartz watch manufacturing, introducing innovative and accurate models that quickly gained popularity both in Japan and abroad. One of its major achievements was the launch of the Citizen Crystron Solar Cell in 1976, the first solar-powered quartz watch. This advancement marked a milestone in sustainable watchmaking and laid the foundation for the famous Eco-Drive line, which is still relevant today.

Eco-Drive technology and its focus on sustainability
In 1995, Citizen unveiled its revolutionary Eco-Drive technology, which allows watches to operate using an integrated solar cell that can be recharged with any light source, natural or artificial. This innovation eliminated the need for battery changes, making Eco-Drive an environmentally friendly and practical option. The Eco-Drive line has become a cornerstone of the brand, reinforcing its image as a pioneer in sustainable technology.

Innovation in durability and functionality
Citizen has also excelled in creating highly durable and precise watches. In 1982, it introduced the Citizen Professional Diver, a diving watch with a water resistance of 1300 meters, designed especially for professional divers. Additionally, the brand was at the forefront of integrating technologies such as radio synchronization and GPS, allowing some of its watches to automatically adjust the time based on the location, ensuring absolute precision in any time zone.

Citizen today
Today, Citizen is one of the most important watch brands in the world, with a presence in over 130 countries. The company has maintained its commitment to innovation, developing technologies that prioritize accuracy, sustainability, and functionality. In addition to the Eco-Drive line, Citizen offers a wide variety of watches, from elegant models to sports and high-resistance watches, such as the Promaster series.

Citizen embodies a fusion of tradition and advanced technology, maintaining its original mission of creating accessible and high-quality watches for “all citizens”. This philosophy has established Citizen as one of the most recognized and reliable brands in the global watch industry.

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